Mind of It's Own

A mischievous automobile takes center stage in Ryan McGinley’s latest short starring Chicago-born siren Karlie Kloss and showcasing the new Mercedes-Benz CLA.

Assembly Line

NOWNESS presents "Assembly line" for Fiat 500 by Gucci.

Nowness Fiat 500 by Gucci

Director Chris Sweeney Celebrates the Italian Fashion House’s New Twist on an Automotive Icon

High heels, handbags and perfume bottles are transformed into a steering wheel, car exhaust and wheel rims by a vacuum-forming machine in director Chris Sweeney’s short for the new Fiat 500 by Gucci.